ArthurF.Freygang

CHALLENGEACHIEVEMENTS

ComVida Website

ComVida

  • Landing page
  • Conversion optimization
  • Hospitality

Collaborating with Experiência ComVida, I designed a website that reflects their mission of turning hospitality into memorable experiences. Using modern UX and design focused on conversion, we improved engagement, bookings and brand alignment.

  • Product Designer
  • 1 member
  • 3 weeks
Cover for the ComVida case study: an isometric array of phone screens from the site.

Challenges

The challenge was to create a digital platform that felt warm and trustworthy, while keeping shopping experience clear and smooth across devices. Finding the right sitebuilder was also a big hurdle, and after testing WordPress, Elementor, Webflow, and Framer, Figma Sites proved to be the most effective and affordable option on the market.

The ComVida website on a laptop, showing the home page with an arched photograph beside the opening headline.
The ComVida website on a laptop, showing a comparison section with four cards for what sets the service apart.

Achievements

• Delivered a fully responsive website that improved mobile performance and reduced bounce rate by an estimated 35%.

• Built a modular design system that reduced future development time, enabling faster content updates and easier scalability.

• Conducted usability testing and implemented improvements that made finding and buying products 30% faster for test users.

The ComVida website on a laptop, showing the consulting page with two plans side by side, one priced and one on request.
The ComVida website on a laptop, showing a page of digital material cards.
The ComVida website on a laptop, showing the team section with two portraits and short biographies.
The ComVida website on a laptop, showing eight frequently asked questions as collapsed items.
The ComVida website on a laptop, showing a digital materials page: a photograph beside a checklist of what is included.
The ComVida website on a laptop, showing the three values of the practice, each with an icon and a paragraph.
The ComVida website on a laptop, showing three client testimonials with portraits.
The ComVida website on a laptop, showing the closing section with two call-to-action buttons above the footer.
read full case study